Hey, I'm Dax.
I build custom websites for local service businesses in Plano, Texas and beyond.
I started Ridley Web Works because I kept seeing the same thing: local businesses with websites that looked like they were built in 2009. Outdated designs. Broken layouts. Mobile sites that didn't work.
The thing is, these businesses are great at what they do — they're just not web designers. And they shouldn't have to be.
That's where I come in. I build custom websites from scratch — not templates, not page builders — so your business looks as professional online as it does in person. Fast loading. Easy to navigate. Built to convert visitors into customers.
I'm based in Plano, Texas, and I work with local service businesses in DFW and beyond.
Photo coming soon
How we got here
Founded Ridley Web Works
Started building websites for local businesses after seeing how many were stuck with outdated, template-based sites that didn't work.
Making it real
Built custom sites for local businesses — each one designed from scratch to match the brand and convert visitors into customers.
Growing the business
Continuing to take on projects, refine the craft, and help local businesses look their best online.
Our approach
Quality over speed
We'd rather spend an extra day getting it right than ship something that's just okay. Your website is your first impression.
No templates
Every site is built from scratch. No drag-and-drop builders. No recycled layouts. Your business is unique — your website should be too.
Long-term partnerships
We don't disappear after launch. We're here for updates, changes, and making sure your site keeps working for you.
Local business focus
We specialize in local service businesses because we understand what they need: a professional online presence that brings in customers.
Let's build something people remember — without wasting your time.
Tell me what your current website is not doing for you. I'll help you figure out what a better version should handle.